About Us

In a climate of growing numbers of CBD or Cannabis derived products, both consumers and manufacturers have serious concerns.

The government will eventually be scrutinizing the industry to a greater extent. Consumer concerns about the quality of CBD products are ever present in today’s market and need to be addressed.

The AVC Verification Program can help give consumers reassurance of the products they purchase. AVC will also enhance a manufacturer's competitive position and brand recognition by promoting the manufacturer's commitment to produce quality products. Through the use of QR code scanning, authentic results will be transparent to all.

The AVC Verification Program can help give consumers reassurance of the products they purchase. AVC will also enhance a manufacturer's competitive position and brand recognition by promoting the manufacturer's commitment to produce quality products. Through the use of QR code scanning, authentic results will be transparent to all.

Seeing the AVC Verified Mark on CBD products will indicate that the product:

Has the declared potency and purity: Tests have shown that contents of some products don't match the label and some contain significantly less or more than the claimed amount of cannabinoids. AVC Verification helps assure customers and manufacturers that they are getting the value they expect from a product they are purchasing.

AVC will also enhance a manufacturer's competitive position and brand recognition by promoting the manufacturer's commitment to produce quality products.

It is important that all products do not contain harmful levels of specified contaminants: Some products have been shown to contain harmful levels of certain pesticides, heavy metals (e.g., lead and mercury), residual solvents, microbes, or other contaminants. At specific levels, these contaminants can pose serious risks to one's health.

Find out more about the science behind our verification